Get your book into the hands of readers who need it.
You’ve done the hard work of writing your book. Now it’s time to share it with the world. At Root & Bud, we partner with you to not only launch your book with intention—but to market it sustainably in the months that follow. Whether you're preparing for launch day or navigating life after release, we’re here to help you build momentum without the burnout.
Why book marketing matters
Your words matter. And so does the way they reach your readers. A thoughtful marketing plan helps your book find its audience, build connection, and create impact—not just on launch day, but in the seasons that follow. We believe book marketing should be as meaningful and intentional as the book itself. That’s why we work with you to craft strategies that feel aligned with your message, your goals, and your capacity.
We support authors through:
Book Launch Strategy & Planning
From pre-launch timelines to launch week campaigns, we’ll help you prepare for release day.
Marketing for the Days Ahead
Keep the momentum going after book launch day with a marketing plan that enables you to share your book in ways that feel true to you without burnout or overwhelm.
Content & Platform Support
Not sure what to say or where to show up? We’ll help you develop content, optimize your platforms, and create a presence that grows your reader community.
Here’s how we work together:
1 / Discover & Define
We begin with a strategy session to understand your goals, audience, and timeline.
2 / Plan & Prepare
We develop a launch or marketing plan tailored to you and your book.
3 / Create & Share
We support you in creating content, pitching opportunities, and showing up where it matters most.
4 / Refine & Sustain
After launch, we help you continue showing up—with guidance that evolves with your goals.
This service is a great fit for you if…
You have a book coming out and want help planning your launch.
You’ve launched a book but aren’t sure how to keep sharing it.
You want a book marketing plan that feels strategic, aligned, and doable.
Pricing
Services are tailored based on your timeline, goals, and level of support. After our discovery call, we’ll recommend a custom package based on what will serve you best.
Most book marketing packages range from $750–$2,000 depending on scope and duration of support.
FAQs
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Authors often are unaware of all the marketing work required after their book is written. That’s where we come in. Let us help you form a plan and eliminate the overwhelm. We’ll work together to strike the right balance so your book ends up in the hands of the people you wrote it for. Allow us to help you amplify your meaningful message.
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We recommend creating a book launch plan 3-4 months in advance of your book release date to ensure you are taking advantage of all the opportunities available to you.
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Book launch teams can be an effective way to build momentum around your book release date. We’d be happy to help run your book launch team, but first let’s set up a conversation to determine if a book launch team makes sense for you.
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Absolutely! Book marketing never stops. If you aren’t happy with book sales, let’s chat. We can find ways to get your book into the hands of more readers.
Authors We’ve Partnered With
Ready to share your book with the world?
Let’s create a marketing plan that honors your message and supports your growth.